This intensive, 3-part workshop series equips you with tools and strategies to effectively brand and market yourself as a writer, focusing on the skills you need to succeed in today's competitive literary landscape. Learn to define your unique brand and value proposition, build a strong online presence, and effectively connect with your target audience. We'll cover positioning statements, crafting compelling bios, and leveraging social media for creating engaging content.
Workshop dates:
Tuesday, February 25, 2025 from 7:00 pm to 8:30 pm ET
Tuesday, March 4, 2025 from 7:00 pm to 8:30 pm ET
Tuesday, March 11 2025 from 7:00 pm to 8:30 pm ET
Participants must sign up for all three dates.
Instructor Bio:
Lorena Hernández Leonard is a writer, storyteller, and filmmaker. Her work was recognized in The Best American Essays Notable list, was a finalist for the PEN America Emerging Writer Fellowship, and appears in NPR's Cognoscenti, KHÔRA, Tasteful Rude, and others. She has received support from Mass Cultural Council, GrubStreet Creative Writing Center, Juniper Writing Institute, and Tin House for her memoir about growing up during the Colombian drug war and her forced immigration to the U.S. Lorena is co-producer of an award-winning, OSCAR long-listed animated short film.
Limited to 12 participants
Fiction, non-fiction
Tuition: $120. Sign-up deadline: February 21